For the 2020 edition of the already established summit, it was important to communicate a “rebirth” of greatness in our own existence. Renaissance 2020 is a profound and sophisticated transformation, where everyone finds light in itself. With amazing serif font and royal purple color together with vibrant gradients we created a brand identity that in modern attire celebrates the greatness and power of the Renaissance, being inspiration for people to take a leap to more awake and wise versions of themselves.